The Impact of Political Marketing in Shaping Public Opinion

Discover how political marketing utilizes key strategies like advertising, personal branding, online campaigning, mobile outreach, and celebrity endorsements to influence voter behavior. Despite similarities to business marketing, political marketing focuses on promoting ideas and policies through digital tactics such as social media and online media.

5/8/20241 min read

person typing on Apple Cordless Keyboard
person typing on Apple Cordless Keyboard